SMART 9 Recruitment Campaign

My team at 617MediaGroup was tasked with creating a package to promote SMART 9’s apprenticeship recruitment campaign. Much like the branding and materials I designed for IUPAT DC 35, I was very excited to work with textures and patterns to help create this eye-catching set of social graphics. Though we only created three graphics to be used in social ads on Instagram and Facebook, the combination of high-energy worker photos and textures created a lot of interest into the unions apprenticeship program.

I created these materials with directions and copy provided by a combination of my client services team and the client